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Curve for Pharma & Med Devices

Compliant Digital Marketing for Pharma & Medical Devices

Pharmaceutical and medical device companies operate under strict regulatory oversight. Curve enables compliant digital marketing measurement for both HCP-targeted and patient-facing campaigns.

  • Signed BAA in days, not months
  • Keeps Meta & Google attribution
  • No engineering team required
4.9/5
average rating from healthcare organizations
HIPAA Compliant badgeSOC 2 Type II Compliant badgeHIPAA Verified badge
The Problem

The Challenge

Pharma and medical device companies face unique regulatory requirements beyond HIPAA — FDA promotional guidelines, transparency reporting, and adverse event monitoring all intersect with digital marketing. When patients visit condition-specific pages (e.g., diabetes treatment, cancer therapy) or HCPs engage with product information, standard tracking pixels capture and transmit this sensitive interest data to ad platforms. This creates both HIPAA and regulatory compliance violations.

Capabilities

Curve Unlocks HIPAA-Compliant Growth for Pharma & Devices

HCP Campaign Attribution icon
HCP Campaign Attribution
Track healthcare professional engagement with product information, formulary tools, and educational content with compliant server-side attribution.
Patient Campaign Tracking icon
Patient Campaign Tracking
Measure patient-facing campaign performance for condition awareness and treatment education without exposing health interest data.
Condition Page Protection icon
Condition Page Protection
Automatically prevent ad platforms from receiving data about which disease states or treatment pages visitors are browsing.
Process

How It Works

1

Regulatory Gap Analysis

We audit your digital properties to identify tracking that could violate HIPAA, FDA guidelines, or other regulatory requirements specific to pharma and devices.

2

Deploy Compliant Tracking

Curve replaces risky client-side pixels with server-side tracking that strips PHI and condition-specific data before reaching any ad platform.

3

Measure & Report

Get comprehensive reporting across HCP and patient campaigns, clinical trial recruitment, and multi-brand marketing operations.

Benefits

What Pharma & Device Companies Gain with Curve

Compliant tracking across both HCP and patient campaigns
Protect condition-specific browsing data
Measure clinical trial recruitment campaign ROI
Support multi-brand marketing operations
Ready when you are

Compliant Marketing for Pharma & Devices

Track campaigns without compromising regulatory compliance.

  • Signed BAA included
  • Live in ~7 days
  • No engineering lift
Book a free tracking audit